When the owners of Stottsville Inn approached me, their online presence was falling short. Their WordPress website was outdated, visually unappealing, and lacked the functionality needed to convert visitors into guests. They needed more than a facelift — they needed a digital transformation.
I began by completely redesigning their website with a clean, modern, and mobile-responsive layout that aligns with their historic charm and upscale hospitality. The new site now effectively captures leads through strategically placed calls to action, integrated booking features, and SEO-optimized content that draws in organic traffic. Performance metrics quickly improved, with measurable increases in time-on-site and user engagement.
Visit SiteBeyond the website, I supported Stottsville Inn with a cohesive digital marketing strategy. I designed visually consistent email campaigns that reflect their brand voice and drive direct bookings. I created eye-catching social media graphics and advertisements that helped elevate their presence across platforms, attracting new patrons and reinforcing their local reputation.
I designed on-brand apparel and merchandise for the Stottsville Inn, creating items for both staff and customer purchase, and managed all aspects of production and printing.
I designed and managed Stottsville Inn’s email marketing and social media advertising, implementing exclusive specials program on their website to grow their email list and engage customers.
I designed Stottsville Inn’s tri-fold brochure as a compelling brand piece, overseeing the entire process from concept through print production, including layout design, project management, and print procurement.
